2 min read
17 Feb
17Feb

It's a topic of conversation that has gained a lot of interest lately. From my perspective, we have been using AI based platforms for a while with content generation. What is the difference between an aid and full blown content writing? Does one platform simply help the editing process with better grammar, or another provide a deep dive capability into specialty topics?

AI Platforms for Content

Here are a few of the platforms that I have used to generate content and a couple that I'm trying out for the first time. I have found that these platforms help organize ideas and flow as an aid to develop content faster, keeping your voice at the center for authenticity.

There is a simple reason why we need these platforms; the daily amount of content generated for the internet is estimated at 1.145 trillion MB per day. This means constant competition for your eyeballs and attention is the focus of everyone using digital media. This is the case for organic, paid, earned, and owned content.


Jasper
Jasper is an artificial intelligence platform that helps marketing and sales teams create high-quality content faster.

https://www.jasper.ai/

Grammarly
Grammarly's AI system combines machine learning with a variety of natural language processing approaches. Human language has many levels at which it can be analyzed and processed: from characters and individual words through grammatical structures and sentences, even paragraphs or full texts.
https://www.grammarly.com/

Open AI
Builds next-gen apps with OpenAI’s powerful models. Access GPT-3, which performs a variety of natural language tasks that can be used in content generation, Codex, which translates natural language to code, and DALL·E, which creates and edits original images.
https://openai.com/

Hemingway
The Hemingway Editor is designed to “make your writing bold and clear.” It looks for issues like complex sentences, unnecessary adverbs, and passive voice to help you improve your writing style. You can access the Hemingway Editor for free through any standard web browser, such as Chrome, Safari, and Firefox.
https://hemingwayapp.com/


Is Using AI for Content Generation Ethical?

The use of AI for content generation raises ethical questions, as the technology has the potential to be used in ways that are misleading or harmful. Here are a few concerns to consider:

Misrepresentation: AI-generated content may be mistaken for human-generated content, leading to confusion or deception.


Lack of accountability: AI-generated content may not have a clear author or source, making it difficult to hold anyone accountable for its accuracy or impact.
Bias: AI models are often trained on large amounts of data, which can perpetuate and amplify existing biases in the data.


Automation of misinformation: AI can be used to generate large amount of misinformation or fake news at a fast pace, which can be used to manipulate public opinion or influence political decisions.


Privacy concerns: AI-generated content can be used to create personalized content that can be used to influence individuals' behavior and decision making.

However, AI can also be used to generate content that is informative, educational, and beneficial to society. It can be used to create new forms of art, literature, and entertainment, and can also help to automate repetitive or time-consuming tasks, such as fact-checking.

It's important to consider the potential impact of AI-generated content and to establish guidelines and regulations to ensure that it is used ethically. Transparency and accountability are crucial in the use of AI for content generation.