Blog
Using AI for Content Generation
It's a topic of conversation that has gained a lot of interest lately. From my perspective, we have been using AI based platforms for a while with content generation. What is the difference between an aid and full blown content writing? Does one platform simply help the editing process with better grammar, or another provide a deep dive capability into specialty topics?
The Best Way to Grow Followers on LinkedIn
I remember when I first joined LinkedIn 21 years ago. It was truly revolutionary and new. In its its infancy, it was exciting to be part of a growing network of career minded users who shared their most unique experiences and ideas.Lin
Tips for someone starting their first job in digital marketing.
Recently, I was flying home from a content conference and started speaking with a new graduate in digital marketing who also attended. She mentioned how nervous she was starting her job search with all the expectations of assumptions of “what to be” in a new career.
Why SEO is Still Important
Despite the massive amount of content being created daily, plus the limited space organic ranking content hold in search real estate, SEO is still important in digital marketing.
Is Google Advertising Still Effective?
Google advertising, also known as Google Ads (previously known as Google AdWords), can be an effective way to reach potential customers and drive conversions for businesses.